A Senior Creative Digital and Graphic Guru, (ATL & BTL) with extensive years of experience in the field of Creative marketing designs and visual communications on multiple work environment. Had work with Real Estate company, Developers, Architectural/Engineering Consultancy, Broadcasting company, Media Buyers and Agencies to name a few.
15+ years in Creating Digital Graphics Designs, Print Designs, Web Designs, Video and Photography and Creative Management
DOWNLOAD MY CVADOBE CC, ADOBE CS6, MAC & PC,
1994-1996
Extensive Technical Computer Programming Course
1990-1994
1982-1990
JAN 2020-PRESENT
Dubai, UAE
▶ Developed art direction and graphic design, for all projects through from concept, design, production, completion and delivery.
▶ Supported all Department’s visual materials. Marketing, Achitecture, Engineering, and IT emailers, htmls, landing pages, etc.
▶ Develop collateral and bidding documents and come up with tools to support business development and sales initiatives .
▶ Brand custodian, Protecting the brand integrity and consistency on all marketing platforms.
▶ Worked closely with Events and Marketing Manager in Budgeting and Coordinating to keep all projects on track.
▶ Supporting the Head of Marketing with brand building initiatives .
▶ Committed to contribute with brand positioning amongst top regional and international players.
▶ Liase and coordinated with printers and external vendors. Attends press checks and participates in photo shoots as needed.
▶ Provide assistance on bid submissions, project presentations and detailed design reports
JULY 2018-JAN 2020
Dubai, UAE
▶ Planning digital marketing campaigns, including web, SEO/SEM, email, social media and
display advertising.
▶ Maintaining social media presence across all digital channels.
▶ Developed, implemented and managed all marketing campaigns to promote the company
products and services.
▶ Enhancing brand awareness within the digital space.
▶ Driving website traffic and acquiring leads/customers thru diffferent social media platforms.
▶ Prepare, generate, edit, publish and share daily content (original text, images, video or HTML).
▶ Providing and generating digital artworks for outdoor and indoor advertising.
▶ Providing and editing video content for publishing.
SEPTEMBER 11, 2011-JULY 2018
Ras Al Khaimah, UAE
▶ Developed art direction and graphic design, for all projects through from concept, design, production, completion and delivery.
▶ Worked closely and collaboratively with the Marketing team on all creative projects and events. Personally supervised a team on graphic development on following the company’s brand identity standards and guidelines.
▶ Worked closely with Events and Marketing Manager in Budgeting and Coordinating to keep all projects on track.
▶ Developed indoor and outdoor concepts to suit specific guidelines while working within budget constraints. Provide accurate time and cost estimates.
▶ Supported all Department’s visual materials. Marketing, Retail, Corporate, Sales and IT emailers, htmls, landing pages, etc.
▶ Liase and corrdinated with printers and external vendors. Attends press checks and participates in photo shoots as needed.
▶ Implemented Social Media Strategy, Managed RAKP Social Media Sites, Monitors trends and generating, editing, publishing and sharing daily content (original text, images, video or HTML
July 2007-August 2011
Dubai, UAE
▶ Graphic design templates for various TV programs/shows for MAWAL TV Freq. 12398H Nilesat which is based in Cairo, Egypt.
▶ On look and conceptualized various designs for company and product branding. TV backgrounds, promo, name tags, bugs, tickers, 2d and 3d animations, downstream and fullscreen graphics,OBB and CBB.
▶ Designed numerous company brochures, DVD labels, Posters, Fliers, Folders, calling cards signage designs for offset printing and large format printing.
▶ In charge of Post Production needs of every clients storyboard and scripts detailing and recording them to final output (DVCAM, Digital Betacam, DVD, Blu-ray Disc and other video format required by the client.
▶ Supervised video editing studio suites with AVID Liquid Editing System
2002-June 2007
Dubai, UAE
▶ Conceptualized and Producing Broadcast Graphics, Animation and Special Effects.
▶ In-Charge of visual appearance of a certain TV program or segment.
▶ Responsible for the design and re-design and implementation of channel branding including sports news crawl, clock, bug, live tabs, lower 3rds, ID’s promos, lineups, sport news automation system.
▶ Design and create over the shoulders, fullscreens backgrounds and animations
▶ Model, Animate light and rendered 3d Elements and Logos for composite into a unified graphic package for live sports coverage, news and current affairs shows and variety shows.
Dubai-Ras Al Khaimah United Arab Emirates.
arwinkay@gmail.com